Rob Johnson

Ad Optimization Specialist

Rob is one of our Ad Ops specialists focusing on paid search & display channels. He performs daily optimization of campaigns on Google AdWords, Yahoo, and Bing and provides cross-channel media strategy and reporting to our clients.

Before bringing his finance and analytical skills to Orion, Rob spent two years at State Street where he was responsible for the pricing of and reporting on multi-million dollar fixed income and equity funds in international markets.

Rob graduated with a double major in Global Business & Entrepreneurship at the Sawyer Business School at Suffolk University in Boston.


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Team Members

Scott Briggs

Founding Managing Partner + CEO

Tobin Kelly

Chief Operating Officer

Sandra Rand

VP of Marketing

Carlos Cashman

Advisor & Co-Founder

John McMullin

VP of Partnerships

Chris Cloney

VP of Partnerships

Matt Pacheco

Director of Ad Ops

Michael Zappulla

Director of Ad Ops

Pavan Patidar

Director of Ad Operations

Simon Gee

Director of Creative


David Isman

Director of Analytics & GM of Paid Search

Alex Mathews

Director of Client Strategy

Yianni Kotsalidis

Senior Ad Optimization Specialist

Michael Skehill

Senior Ad Optimization Specialist

Kevin Janson

Ad Optimization Specialist

Sadie Ball

Ad Optimization Specialist

Jennessa Dalton

Junior Designer

Liz Menard

Marketing Associate

Eli Ruben

Ad Optimization Specialist

Makeda Diggs

Ad Optimization Specialist