John McMullin

VP of Partnerships

John McMullin (aka JMac) has over 15 years of experience in online marketing and digital advertising in both a Branding and Direct Response capacity.  

John started in the industry helping Fortune 1000 companies with their digital strategy with companies such as Yahoo, DoubleClick, and Google.  More recently, John helped build a new audience targeting and ad measurement business for advertisers at MasterCard using offline consumer transaction data.  

John is an avid fan of THE Ohio State University where he received his undergraduate degree, and spends his weekends running, biking, hiking, and coaching his two young sons in football.

Team Members

Scott Briggs

Founding Managing Partner + CEO

Tobin Kelly

Chief Operating Officer

Sandra Rand

VP of Marketing

Carlos Cashman

Advisor & Co-Founder

Chris Cloney

VP of Partnerships

Matt Pacheco

Director of Ad Ops

Michael Zappulla

Director of Ad Ops

Pavan Patidar

Director of Ad Operations

Simon Gee

Director of Creative


David Isman

Director of Analytics & GM of Paid Search

Alex Mathews

Director of Client Strategy

Yianni Kotsalidis

Senior Ad Optimization Specialist

Michael Skehill

Senior Ad Optimization Specialist

Rob Johnson

Ad Optimization Specialist

Kevin Janson

Ad Optimization Specialist

Sadie Ball

Ad Optimization Specialist

Jennessa Dalton

Junior Designer

Liz Menard

Marketing Associate

Eli Ruben

Ad Optimization Specialist

Makeda Diggs

Ad Optimization Specialist