Live From #NYFW: How Social Media, Mobile, & E-Commerce Are In Fashion

by Sandra Rand 3 years ago

Trends no longer require the Fashion Elite to decide for the rest of us.

Between the rise of social media, the use of mobile, and the ever-expanding reach of e-commerce, fashion and fashion shows now take place in the palm of your hands.

Storied brands like Burberry, Valentino, and TIffany’s, as well as more modern brands like Alexander Wang, Prabal Gurung, and Rebecca Minkoff have fully embraced social media and ecommerce.

This slideshare showcases the rise of using social media for both branding and advertising. It further highlights the increasing market share that mobile and e-commerce continue to occupy.

Both large and small brands can learn from these statistics and gain an understanding of why utilizing social media and direct response ads can bring in greater revenue for your company.

Ready to strut your stuff? Take on the catwalk via the link below.